• Home
  • About
  • Contact

Alban Leandri

My blog — A platform to rekindle my prior knowledge, broaden my horizons, and reveal actionable insights to my fellow digital enthusiasts.

24 September 2020
#product-management 

Achieving Success in Software Development with BDD and Gherkin: Mastering User Stories, Scenarios, and Collaboration

Explore the powerful combination of Behavior Driven Development (BDD) and the Gherkin language in software development. Learn how to create effective User Stories and Gherkin scenarios, leverage collaboration, and unlock the potential for clear communication, precise implementation, and successful project outcomes.

Author Alban Leandri
24 September 2020
#copywriting  #content 

Mastering Copywriting Frameworks: A Guide to Compelling Marketing Messages

In the world of marketing and advertising, crafting persuasive and captivating copy is crucial for grabbing attention, engaging audiences, and ultimately driving action.

Author Alban Leandri
13 August 2020
#product-management  #decision-making 

Understanding Prioritization in Technology Companies

Prioritization is crucial for product managers in digital companies to ensure resources are allocated to the right initiatives.

Author Alban Leandri
21 July 2020
#product-management  #product-analytics 

Several Models for Implementing your B2B Product Analytics

On the surface, the implementation of an analytics solution for products serving businesses seems straightforward using a common framework like Pirate Metrics. B2B product analytics is a bit more complicated than that.

Author Alban Leandri
11 June 2020
#content-marketing 

Few Considerations for Refreshing your Website's Existing Posts or Articles

More often than not, refactoring your existing articles is the most impactful way to pump up the visitor acquisition on your site, compared to creating new content from scratch.

Author Alban Leandri
12 May 2020
#product-management  #onboarding 

Improving the Onboarding of your Software Application

Onboarding is essential to good product design, not only for software applications. It's about helping a new user to be successful quickly with as little friction as possible, by understanding the core value of your product and reaping the benefits it's hired for.

Author Alban Leandri
← Recent Posts Page 3 of 7  Older Posts →

    Alban Leandri ( ͡° ͜ʖ ͡°) Contact me

    Avatar

    🫕 Geneva, Switzerland 🧀

    LinkedIn Twitter Facebook Github GoodReads
    Brought to life by Alban Leandri — © 2021 | Privacy

    This website is using cookies to measure how you engage with the content. This data is anonymous and helps me design a better digital experience for you. By clicking “Accept”, you consent to the use of ALL the cookies. Learn more.