product-growth

Discover the pivotal role of growth product managers in driving SaaS success. Explore their responsibilities, the differences from core product managers, and how their unique skillset can propel businesses to new heights of growth and innovation.

On the surface, the implementation of an analytics solution for products serving businesses seems straightforward using a common framework like Pirate Metrics. B2B product analytics is a bit more complicated than that.

Onboarding is essential to good product design, not only for software applications. It's about helping a new user to be successful quickly with as little friction as possible, by understanding the core value of your product and reaping the benefits it's hired for.

Growth PMs are peers to traditional (core) PMs. But rather than owning a specific product, they are focused on improving a specific business metric or commercial goal.

Businesses today run lots of tests and generate lots of data, but they also must demonstrate the validity of their results.